The initial Dubai chocolate bar has become popular for its thick pistachio filling and Knafeh dessert-like taste
Sarah Hamouda’s journey started out by using a craving throughout her second pregnancy. She needed a Unique dessert, so she built her very own chocolate bars. These bars immediately turned a success, drawing fans from around.
It was then that I went on to Take care of’s Instagram site, where I came across a really distinct statement outlining the smaller company does not have a website, Actual physical store, or any licensed resellers and that its products are, emphatically, only available for purchase by using Deliveroo in Dubai.
Considered one of the reasons for that bar's surge in popularity has actually been social websites - that has a viral video by TikTok person Maria Vehera from 2023 being cited as among the key causes for its increase to prominence.
Dubai chocolate is produced from milk chocolate and is particularly filled using a sweet product comprised of pistachios blended with finely chopped kadayif and tahini paste.[1] The presentation with the pistachios varies concerning staying a paste and simply finely floor.[2]
“It’s all about producing meaningful connections and delivering an working experience that resonates with people today.”
The creator of your viral Dubai chocolate bar states it’s improved her existence. After monitoring down three diverse variations in NYC, I realize why. –
Dubai chocolate was introduced underneath the name "Are not able to Get Knafeh of It".[4] And not using a substantial advertising and marketing funds, Correct relied on influencers to market the chocolate on social media marketing, and a lot of influencers filmed by themselves attempting and reviewing the chocolate.
“The eye to element and the proper equilibrium of flavors in these chocolate bars is really impressive. I'm able to’t get adequate of the truffle triage
Chocolate coupled with pistachio isn't new but the actual standout element may be the crunchy nature on the filling, Together with the filo pastry introducing a texture and thickness to your bar.
The food stuff products and solutions we provide are designed to match a wide variety of taste buds and dishes, starting from tomato soup to Kansas Town-model barbecue sauce and in some cases Chicago-fashion incredibly hot fermented giardiniera.
Deal with Dessert Chocolatier’s quality chocolates really are a hit while in the UAE. Now, they’re aiming to mature globally. But, they experience challenges like confined output and high need for their sweet salvage
Leverage social media and influencer advertising and marketing to continue building consciousness and push revenue in new markets
The brand name’s lasting effects is evident from their 30% shopper retention charge. This displays they’ve managed to remain relevant past the Preliminary viral buzz, starting to be a important player here during the confectionery restoration